Drivers of Change’s key visual describes the essence of the Prada Group: like a tree grown on fertile soil (our sector) and with solid roots (our values), the Company continues to grow thanks to its employees (the leaves). This tree flourishes in many directions – some already defined and others yet to be explored – and its branches are all interconnected, symbolizing how ideas can nourish the Group itself.
n° 68 - 09 September 2021