The first ever Prada Mode, a touring project that aims to enrich and broaden the horizons of top cultural events with a global reach, has been held in Miami.
The project was launched on 4-6 December during Art Basel Miami Beach 2018 and held in the refurbished and redecorated rooms of the Freehand Miami Hotel, with a site-specific intervention by the artist Theaster Gates. Prada Mode is a type of club, which offers its exclusive members – selected by Prada – access to an elegant clubhouse that hosts meetings, cultural debates, cocktails, dinners and parties every day until late in the evening. Particularly memorable events at Prada Mode Miami included a live performance by Theaster Gates and The Black Monks of Mississippi and a cocktail in honor of the artist, followed by a private dinner.
Those who frequented the Club Prada Mode included international stars and personalities from the worlds of cinema, fashion, art, music and sport: Leonardo DiCaprio, Naomi Campbell, Sasha Lane, Kanye West, Venus Williams, Emma Roberts, Chloë Sevigny, Tyler Mitchell, Olympia Scarry, Karolina Kurkova & Archie Drury, Kimberly Drew, Jay Jopling and Casey Spooner to name but a few.
n° 32 - 19 December 2018