Miu Miu launches its new campaign presenting the Arcadie bag starring Gigi Hadid. The images shot by Steven Meisel explore a world between reality and surreality that is inspired by the life and spirit of American artist Margaret Keane. The various personalities come together to create a narrative of freedom around the iconic Matelassé products, with styling by Lotta Volkova and creative direction by Edward Quarmby. The viewer’s eyes are lost in an imagery of idealized spaces where the focus is captured by Miu Miu’s unmistakable attitude, always emblematic.
n° 93 - 22 June 2023