In its Fashion’s Hottest Brands and Products Q3 2022 ranking, Lyst – the search engine that tracks shopping behavior through data – mentions on social media, online searches and sales in the app – awards Prada and Miu Miu. The two brands are placed respectively in the second and fifth place in the quarterly ranking of the hottest brands, while – in the ranking of the most desired products – Miu Miu gets the first place, with the Ballet Flats from the F/W 2022 collection and Prada the third place, with the white cotton jersey tank top from the F/W 2022 collection.
n° 84 - 17 November 2022