Prada presents the new Prada Metropolis pop up, dedicated to the men’s collection, at the Isetan Shinjuku department store in Tokyo, until June 28th. The atmosphere of the space recalls, reinventing them, the visionary set designs of Fritz Lang’s 1927 cult sci-fi masterpiece Metropolis. Bordered by backlit graphic motifs, the concept evokes a futuristic megalopolis full of abstract buildings, featuring a plethora of skyscrapers with infinite windows, bridges and elevated highways across numerous levels. The intense black and white decorative pattern is brought to life by the Prada logo and the word ‘Metropolis’, written in large, contrasting white and red letters.
n° 78 - 23 June 2022