An impossible show – a physical event mediated through the virtual, a community brought together through distance. A paradox. For her Miu Miu Spring/Summer 2021 collection, Miuccia Prada draws a global community of women today, at one time and to one digital space, to experience – to enjoy – together as in a perfect Miu Miu Club. The show and collection both draw on the mutual language of sport and of the fashion show, finding parallels in these two forms of scenes, of performances observed. They share a common ground – of the need for an audience, to bear witness.
Relevant clippings:
[Miuccia Prada] Her message was a unifying one, mingling functional sport and fantasy evening in the way only Prada can. The collection crackled with color and speed. The clothes were zippy, a Seventies-Nineties mash-up of covetable track dressing mixing earth tones, sport brights, sugary pastels and plasticky embellishments.
WWD
In an explosive mix of genres, Miuccia Prada combines the 1950s of Grease, with milkshake-colored satin teddy bears and umbrella skirts, with a British popstar wardrobe influenced by the Gallagher brothers and the Spice Girls… […] There is no doubt that the label remains a playground for the Italian.
Le Figaro
The Miu Miu show read like the Euphoria generation’s guide to effortless dressing: the things you wear through the process of learning the messages Prada wanted to convey about the role of clothes in life. […] The community of youth that Prada portrays with a collection like this pushes some universal buttons of desirability and unity that we are all hankering for at this moment in time.
Vogue.com
Football crazy, Miu Miu mad. This afternoon, Miuccia Prada presented her much chicer alternative to the Premier League. If every football match looked like this, we’d be first in line for a season ticket. Miu Miu sports, it’s in the game.
10magazine.com
It was full of Miu signatures: the beading and paillettes all over shoulders and iridescent slip dresses, the bows, super-bright but slightly off colours, the high-heeled trainer mules. […] Was all about “polarity”.
The Daily Telegraph
It’s been a long time since a Miu Miu collection was not that “Miu Miu”. For fans of the Miuccia Prada brand, many of the pieces seen during the presentation video were a return to its origins. To when the brand had become a reference point in the late 1990s for the “it-girls” of the time.
La Repubblica
[…] Miu Miu’s Spring/Summer 2021 collection presents a reinterpretation of the legacy of the brand that, in recent years, has explored many variations of femininity. Miuccia Prada is well aware of how women today need an array of outfits for the varied demeanors that both social roles and women themselves demanded.
Style Corriere
This was sexy, sporty athletic chic at its best at Miu Miu. Tellingly, Miuccia enjoyed a long virtual ovation. That’s what we call a major win for Signora Miuccia Prada.
FashionNetwork