Prada Timecapsule, the online project that offers a product drop of 50 items for just 24 hours at prada.com, returned on 2 January. First launched in December with a poplin shirt featuring the artwork from a 1950s Christmas card, the second drop contained another exclusive shirt, this time juxtaposing images of various landscapes, revisiting an imaginary vacation and creating a poetic and paradoxical scene. Currently only available in Europe, Prada Timecapsule will be extended to other markets during 2020.
n° 48 - 15 January 2020