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Prada
An unusual take on the wonder of Christmas, which stresses the importance of sharing and the intimacy of the domestic space. Rooms decorated in bold pink and absinthe green provide an alternative perspective on everyday life, through the Prada Resort 2020 collection, while cocoon-like furnishings are illuminated by dim lights, painting an authentic picture of the festivities.
Miu Miu
Christmas luxury is conveyed through a vibrant, light-filled atmosphere, reflected from a golden curtain that, like a bright cloak woven from brass, surrounds and invades the whole space. Special wicker chairs, evoking the ambience and sets of arthouse cinema, provide an additional celebratory touch.
Church’s
A display that highlights the value and importance of giving while reflecting the shop’s minimalist style. Various items of footwear – from classic Chelsea boots to lace-up ankle boots with an innovative St. Moritz sole – sit on small, red gift boxes, adorned with golden logos, alongside leather goods from the St. James collection.
Car Shoe
A car hurtles into a snow-covered wood in a mountain landscape. The collections on display epitomise a traveller’s wardrobe: ankle boots and walking boots with a colourful grip sole and sneakers for men; leather boots or ankle boots made of leather or printed pony hair for women.
Marchesi 1824
Surrounded by a winter scene, Marchesi’s Christmas Express travels through miniature Christmas trees and snow-covered mountains, laden with traditional sweet treats: praline, gianduiotti, soft pastels and colourful jellies. At the centre is the traditional panettone, hand-decorated with a Christmas design.