Church’s consolidates its presence in Japan with a new corner devoted to women’s collections inside the Isetan Shinjuku department store, one of the luxury shopping destinations in Japan’s capital.
The space is located in the women’s footwear area and plays on white nuances – consistent with the department store’s sober and light environment. Furnished with ruby-red leather chairs, huge floor-to-ceiling mirrors, and a large carpet inlaid with a Union Jack pattern evoking Church’s strong British identity, it is also embellished by a mahogany panel with the brand’s logo, placed behind the white steel-rimmed shelves where the collections are displayed.
n° 43 - 21 September 2019