For the 2020 Spring/Summer Prada Womenswear show, AMO designed a vibrant and colorful geometrical pattern enfolding across the hall of the Fondazione Prada’s Deposito. The audience enters the show space by ascending a stepped platform, an architectural device that serves as balcony and belvedere overlooking an installation that for the first time occupies the entire grandness of the hall. The space is invaded by an intricate ornamental geometry, composed of a multitude of colored ceramic tiles, which defines the stage. A zenithal light washes the scene, magnifying the reflections from the tiles and illuminating gold leaf details on the columns, evoking the magical atmosphere of a summery outdoor space through a sequence of lit spots and long shadows.
n° 43 - 21 September 2019