Prada has opened a new menswear and womenswear store in the prestigious IFS shopping mall, leading attraction for luxury shopping in Changsha – capital and most populous city of Hunan provincec (China), with over 7 million inhabitants.
The space spans two levels for a total surface area of nearly 820 m2 and houses the collections of clothing, bags, accessories and footwear for women and for men.
The Verde Aver marble façade ties the store’s two floors and the display windows together; the floor is characterized by the black and white checkerboard marble, an allusion to Prada’s origins and to the historic store in Galleria Vittorio Emanuele II, Milan.
The ground floor, dedicated to women’s collections, is characterised by crystal display elements and marble tables, meanwhile the second floor – reached by a Marquinia black marble staircase – is entirely dedicated to the men’s collections, exposed on saffiano leather tables.
Velvet Osvaldo Borsani chairs – green in the women’s section and grey in the men’s – round off the furnishing.
Prada: new opening at Changsha (China)
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