![](https://prada-newsletter-staging.swipexperience.it/wp-content/uploads/2018/09/01_gallery_linea-rossa-1.jpg)
Prada Epicenter Broadway - New York
![](https://prada-newsletter-staging.swipexperience.it/wp-content/uploads/2018/09/02_gallery_linea-rossa-1.jpg)
Prada Epicenter Broadway - New York
![](https://prada-newsletter-staging.swipexperience.it/wp-content/uploads/2018/09/03_gallery_linea-rossa-1.jpg)
Prada Epicenter Broadway - New York
![](https://prada-newsletter-staging.swipexperience.it/wp-content/uploads/2018/09/04_gallery_linea-rossa-1.jpg)
Prada Epicenter Broadway - New York
![](https://prada-newsletter-staging.swipexperience.it/wp-content/uploads/2018/09/05_gallery_linea-rossa-1.jpg)
Adriana Lima, Sara Sampaio and Anok Yai
![](https://prada-newsletter-staging.swipexperience.it/wp-content/uploads/2018/09/06_gallery_linea-rossa-1.jpg)
Amanda Murphy, Dree Hemingway and Sofia Carson
![](https://prada-newsletter-staging.swipexperience.it/wp-content/uploads/2018/09/07_gallery_linea-rossa-1.jpg)
Ansel Elgort, Khalid, Dylan Sprouse and Barbara Palvin
![](https://prada-newsletter-staging.swipexperience.it/wp-content/uploads/2018/09/08_gallery_linea-rossa-1.jpg)
Kali Uchis
![](https://prada-newsletter-staging.swipexperience.it/wp-content/uploads/2018/09/09_gallery_linea-rossa-1.jpg)
DJ Josh McLellan
![](https://prada-newsletter-staging.swipexperience.it/wp-content/uploads/2018/09/10_gallery_linea-rossa-1.jpg)
DJ Soo Joo Park
![](https://prada-newsletter-staging.swipexperience.it/wp-content/uploads/2018/09/11_gallery_linea-rossa-1.jpg)
Prada Canton Road - Hong Kong
![](https://prada-newsletter-staging.swipexperience.it/wp-content/uploads/2018/09/12_gallery_linea-rossa-1.jpg)
Prada Canton Road - Hong Kong
![](https://prada-newsletter-staging.swipexperience.it/wp-content/uploads/2018/09/13_gallery_linea-rossa-1.jpg)
Prada Canton Road - Hong Kong
![](https://prada-newsletter-staging.swipexperience.it/wp-content/uploads/2018/09/14_gallery_linea-rossa-1.jpg)
Esther Sham, Elly Lam and Arissa Cheo
![](https://prada-newsletter-staging.swipexperience.it/wp-content/uploads/2018/09/15_gallery_linea-rossa-1.jpg)
Cindy Ko, Justin Lee and Utah Lee, Victoria Tang and Christopher Owen
![](https://prada-newsletter-staging.swipexperience.it/wp-content/uploads/2018/09/16_gallery_linea-rossa-1.jpg)
Arissa Cheo, Feiping Chang, Elly Lam, Rene Chu, Justin Ng and Tiffany Chan
![](https://prada-newsletter-staging.swipexperience.it/wp-content/uploads/2018/09/17_gallery_linea-rossa.jpg)
Rene Chu, Harris Chan and Feiping Chang
![](https://prada-newsletter-staging.swipexperience.it/wp-content/uploads/2018/09/18_gallery_linea-rossa.jpg)
Ellie Rose
![](https://prada-newsletter-staging.swipexperience.it/wp-content/uploads/2018/09/19_gallery_linea-rossa.jpg)
Prada Rong Zhai - Shanghai
![](https://prada-newsletter-staging.swipexperience.it/wp-content/uploads/2018/09/20_gallery_linea-rossa.jpg)
Prada Rong Zhai - Shanghai
![](https://prada-newsletter-staging.swipexperience.it/wp-content/uploads/2018/09/21_gallery_linea-rossa.jpg)
Prada Rong Zhai - Shanghai
![](https://prada-newsletter-staging.swipexperience.it/wp-content/uploads/2018/09/22_gallery_linea-rossa.jpg)
Prada Rong Zhai - Shanghai
![](https://prada-newsletter-staging.swipexperience.it/wp-content/uploads/2018/09/23_gallery_linea-rossa.jpg)
Fil Xiaobai, Li Qin and Qin Shupei
![](https://prada-newsletter-staging.swipexperience.it/wp-content/uploads/2018/09/24_gallery_linea-rossa.jpg)
Du Jiang, Hou Minghao and Toby Li
![](https://prada-newsletter-staging.swipexperience.it/wp-content/uploads/2018/09/25_gallery_linea-rossa.jpg)
Prada Aoyama - Tokyo
![](https://prada-newsletter-staging.swipexperience.it/wp-content/uploads/2018/09/26_gallery_linea-rossa.jpg)
Prada Aoyama - Tokyo
![](https://prada-newsletter-staging.swipexperience.it/wp-content/uploads/2018/09/27_gallery_linea-rossa.jpg)
Prada Aoyama - Tokyo
![](https://prada-newsletter-staging.swipexperience.it/wp-content/uploads/2018/09/28_gallery_linea-rossa.jpg)
Prada Aoyama - Tokyo
![](https://prada-newsletter-staging.swipexperience.it/wp-content/uploads/2018/09/29_gallery_linea-rossa.jpg)
Prada Aoyama - Tokyo
![](https://prada-newsletter-staging.swipexperience.it/wp-content/uploads/2018/09/30_gallery_linea-rossa.jpg)
Amiaya, Yuka Mizuhara and Mademoiselle Yulia
![](https://prada-newsletter-staging.swipexperience.it/wp-content/uploads/2018/09/31_gallery_linea-rossa.jpg)
Lala Takahashi, Hio Miyazawa and Ryo Ryusei
プラダ リネア・ロッサ新作コレクションが、9月8日、ニューヨーク ブロードウェイのエピセンターで発表されました。
これまで行なわれたコレクション発売イベントと同じように、店舗にはプラダ2018年秋冬メンズファッションショーの背景をヒントに、プラダのロゴをあしらった箱や木枠などを設置し倉庫をイメージしたインテリアをつくり上げました。
このニューヨークのイベントは、カリ・ウチス、DJのパク・スジュ、ジョシュ・マクレランなどのライブパフォーマンスで大いに盛り上がりました。セレブやソーシャライツなど1,000名を超える参加者の中には、アドリアナ・リマ、サラ・サンペイオ、バーバラ・パルビン、ディラン・スプロース、アノック・ヤイ、アンセル・エルゴート、カリッド、A$APロッキー、デレク・ブラスバーグなどの顔ぶれも見られました。
このニューヨークイベントを皮切りに、他の3カ所でもイベントが開催されました。カントン・ロードのストアではDJのエリーローズが現地のセレブやインフルエンサーを盛り上げ(香港、9月12日)、Prada Rong Zhaiでは1階にポップアップストアを設け、キン・シュペイ、ジャン・ドゥ、リー・キン、ホウ・ミンガオ、トビー・リーなど映画やファッションの世界から500名を超えるトップスターが勢揃いしました(上海、9月13日)。青山のエピセンターでは、DJの水原佑果、Seiho、Licaxxxらが会場を盛り上げ、ゲストはウェルカムカクテルを楽しみました(東京、9月14日)。