Neon Dream is the translation of the Fall/Winter 2018 Prada womenswear campaign into moving image.
Together with the model Amanda Murphy, the actress Sarah Paulson plays a series of roles, and each represents a different facet of the same character, a guardian angel figure who reappears again and again.
Inspired by the distinct visual language of the city, fifties iconography and totems of Americana, the film is situated in this fiction Las Vegas, composed of archetypes – red velvet drapes, glittering lights, glowing Technicolor, billboards and convertibles. Reality, reimagined. A neon dream.
Neon Dream: the movie
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