From February 4th to April 3rd 2023, Prada presents an exclusive installation – including several shop windows and a pop up – at La Samaritaine, Paris, dedicated to a special selection of women’s ready to wear, bags, shoes and accessories. Situated at the central atrium, the pop up is conceived around the idea of a modern environment characterized by wood and natural colours. A giant wooden frame defines the Prada space. A serial set-up of wooden display tables is lay down on a backlighted white floor. A neon Prada triangle-motif bright chandelier is suspended over the wooden set-up. The product offer includes a selection of women’s ready-to-wear, bags, and accessories focused on natural tones and noble materials.
A new Prada pop-up at La Samaritaine, Paris
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