The expression of timeless beauty and the redefinition of archetypal garments continue in the L’Été 2024 collection, celebrating the charm of bourgeois rigor and elegance with a contemporary perspective. Traditional summer ensembles evolve into a rebellious and disorderly elegance: linen slips, twin sets, Vichy checks, chambray jeans, tea dresses with floral patterns, cotton shirts, and essential tailoring, complemented by technical nylon socks, jersey polos, and tennis skirts. This campaign, shot in New York by artist Richard Kern, features a diverse cast including Amelia Gray Hamlin, Jasmin Savoy Brown, Emma Chamberlain, Angel Haze, and Lexie Liu, portrayed in domestic settings, an intimate and lived in space that places both the subjects and their wardrobes firmly in the real world. In addition to ready-to-wear, a capsule collection is dedicated to swimwear, offering bikinis, one-piece suits, printed foulard tops, and puffball micro-minis in sunny tones. Accessories feature wicker and cotton crochet bags, striped bags, mini-bags, and footwear such as Rivière sandals, boat shoes, and collaborations with Church’s x Miu Miu and New Balance x Miu Miu.
Miu Miu L’Été 2024 Campaign
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